Technical blog
Notes from the intersection of search, software and AI
Working notes on technical SEO, AI search visibility and the automation behind both.
Technical SEOFeb 10, 20267 min read
Programmatic Local Pages Without the Doorway Problem
How to generate service and location pages from structured data while keeping every page genuinely useful.
AEO/GEOJan 22, 20266 min read
What AEO and GEO Actually Change About SEO Work
Answer engines and generative results reward entity clarity and quotable structure — here is how that changes day-to-day priorities.
Marketing EngineeringDec 8, 20255 min read
Building Marketing Tools Instead of Buying Them
When a custom plugin or pipeline beats another monthly SaaS subscription — and when it definitively does not.
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I'm currently open to full-time and contract remote opportunities across Technical SEO, AI Search, marketing automation and growth engineering.
AvailableOpen to Full-Time & Contract OpportunitiesToronto, Canada · Remote